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Open to Premium Projects

Hi, I'm Mohtsham

Web Strategist

& Consultant

I turn underperforming websites into revenue-generating assets. Custom-built, blazing fast, and engineered to convert — for founders and businesses across New Zealand, Australia, and the USA.

Mohtsham Ahmad — WordPress Developer & Web Strategist, Lahore Pakistan

Mohtsham Ahmad

Web Strategist & Consultant

4+ yrs
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About Me

The Strategist Behind the Screen

Most developers write code. I solve problems. Over 4+ years working with businesses across New Zealand, Australia, the USA, and Germany — I've learned that a great website isn't measured in lines of code. It's measured in leads generated, rankings earned, and revenue grown.

My approach is deliberate: understand your goals first, then engineer a digital solution built around real outcomes. Whether that's a 90+ PageSpeed score, a #1 local ranking, or a WooCommerce store that converts — every decision ties directly back to your bottom line.

Every site I ship is optimized for Core Web Vitals, Technical SEO, and accessibility— because beautiful websites that don't perform are just expensive art.

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Years of Focused Expertise
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Projects Delivered
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Countries Served
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PageSpeed Score Achieved
What I Do

What I Deliver

Every engagement starts with strategy. The code comes second.

Custom WordPress Development

Hand-coded custom themes built for speed, scalability, and zero bloat — no page-builder shortcuts. Your site, built exactly the way it deserves to be.

Custom ThemesACFREST APIPHP

WooCommerce & E-Commerce

Full-featured online stores with custom checkout flows, payment gateway integrations, and product management systems built to scale.

WooCommercePayment GatewaysCustom CheckoutInventory

Web Performance Optimization

I've taken sites from 54 to 94 PageSpeed. Full audits, Core Web Vitals fixes, caching, CDN setup, and image optimization — because every second of load time costs you money.

Core Web VitalsCachingCDNImage Optimization

Figma to WordPress

Pixel-perfect translation of your Figma or design mockups into clean, maintainable WordPress code. No rounding corners. No shortcuts.

Figma to CodePixel-PerfectResponsiveAnimations

Technical SEO

Schema markup, structured data, on-page SEO, and Core Web Vitals fixes that help you rank, get found, and stay ahead — #1 local rankings delivered.

Schema MarkupOn-Page SEOSite ArchitectureWPML

Retainer & Ongoing Support

Monthly plans covering updates, security monitoring, performance checks, and priority support. I'm in your corner long after launch day.

MaintenanceSecurityUpdatesPriority Support
Portfolio

Featured Projects

Scroll through 6 selected projects from 35+ delivered worldwide.

01Education / Analytics

measureschool.com

High-traffic educational platform for Google Analytics & Tag Manager training. Custom WordPress theme with dynamic course content, membership integration, and 90+ PageSpeed score.

WordPressCustom ThemeMembershipPerformance
02AI SaaS Platform

syenah.ai

Full dynamic AI SaaS product website with cutting-edge design, performance optimization, and seamless third-party API integrations for an AI-powered risk intelligence platform.

WordPressACFREST APISpeed Optimization
03US Home Services

carolinacustomsurfaces.com

Lead-generation website for a US-based kitchen & bath surfaces company. Built for maximum local SEO performance, Core Web Vitals compliance, and conversion optimization.

WordPressSEOLead GenCustom Theme
04E-Commerce (Australia)

abovegroundpoolsuperstore.com.au

Australia's largest online store for above-ground pools. Large-scale WooCommerce build with custom product management, cart, and payment gateway integrations.

WooCommerceCustom CheckoutPayment GatewayPHP
05Events

globalbusinesssymposium.com

Professional events website for the Global Business Symposium featuring a Youth Leadership Certification programme at Cambridge. Dynamic content, countdown timers, and registration.

WordPressEventsCustom CPTACF
06Non-Profit

youngprofessionalfellowship.org

Non-profit organization website with Washington D.C. focus, multilingual support via WPML, donation integration, and performance-optimized delivery for a worldwide audience.

WordPressWPMLNon-ProfitMultilingual

6 of 35+ projects. Have something in mind?

Discuss Your Project
Tech Stack

Skills & Technologies

A curated toolkit built over 4+ years of real-world projects.

Languages

HTML5CSS3JavaScript (ES6+)PHPSQL

WordPress & CMS

Custom ThemesCustom PluginsACFCustom Post TypesREST APIWooCommerce

Page Builders

Elementor ProDivi BuilderWPBakeryBrizy

Design & UI

FigmaResponsive DesignUX/UI Best PracticesCross-BrowserCustom Templates

Performance & SEO

Core Web VitalsPageSpeed OptimizationSEO On-PageImage CompressionCDN IntegrationLazy Loading

Tools & Workflow

GitcPanelFTP/SFTPGTmetrixGoogle PageSpeedDevTools

Multilingual

WPMLPolylangInternational SEORTL Support

E-Commerce

WooCommercePayment GatewaysProduct ManagementCart Customization
Career

Work Experience

4+ years. 4 countries. 35+ high-performance sites shipped.

Currently Here

WordPress Developer

DevBion·2024 – Present
Remote
  • Architecting high-performance WordPress websites with custom-built themes for enterprise clients.
  • Reduced average page load time by 35%+ through asset optimization and caching aligned with Core Web Vitals.
  • Translating Figma/XD wireframes into production-ready, pixel-perfect code.

WordPress Developer

Outsource NZ·2023 – 2024
Remote — New Zealand
  • Built 15+ pixel-perfect, fully hand-coded custom WordPress themes with zero page builder dependency.
  • Delivered dynamic data-driven websites using ACF, custom post types, and REST API endpoints.
  • Managed end-to-end project delivery for NZ clients: Snowden Electrical, Secure Transport, Inventive Designs, PBCS.

WordPress Developer

The Digital Elites·2022 – 2023
Lahore, Pakistan
  • Developed feature-rich websites for real estate, consulting, and SaaS industries.
  • Integrated multilingual capabilities using WPML for international audiences.
  • Maintained the agency's own website with continual performance improvements.

WordPress Developer

CounselTrain Technologies·2022
Lahore, Pakistan
  • Managed ongoing development and maintenance of the corporate website.
  • Implemented new features and resolved technical issues.

Freelance Web Developer

Self-Employed·2021 – Present
Remote — Global
  • Delivered 35+ websites independently for clients across NZ, AU, and the US.
  • End-to-end services: requirement gathering, design, development, SEO, and post-launch maintenance.
  • Consistently achieved 90+ Google PageSpeed scores through image compression, CDN, and minification.
Client Reviews

What Clients Say

Trusted by businesses across New Zealand, Australia, and the USA.

5.0(6 reviews)
Custom WordPress Theme
Mohtsham built our WordPress site completely from scratch — no page builders, no bloat. The difference in speed was immediate. PageSpeed went from 54 to 94 and our enquiry rate doubled within the first month. Couldn't ask for more.
Lead-Gen WordPress Site
Hired Mohtsham to rebuild our lead-generation site on WordPress. He nailed the brief, delivered ahead of schedule, and the site has been pulling in qualified leads consistently since launch. The timezone difference was never an issue — always responsive.
WordPress Performance Optimization
Our course platform needed to handle serious traffic without slowing down. Mohtsham overhauled the entire WordPress stack — caching, CDN, image optimization, database queries. Load time dropped by 40% and Core Web Vitals went green across the board.
Local SEO WordPress Site
We went from page 4 to ranking #1 locally on Google within two months. Mohtsham built the WordPress site from scratch with local SEO baked in from day one — proper schema markup, fast load times, fully mobile-first. Best investment we've made for the business.
WordPress Redesign & Optimization
Our old site was slow, outdated, and broken on mobile — it was costing us clients. Mohtsham redesigned it completely on WordPress, pixel-perfect on every device, loads in under two seconds. The professionalism and attention to detail were outstanding from start to finish.
Figma to WordPress — Custom Theme
We handed Mohtsham our Figma designs and he delivered flawless WordPress code — custom theme, clean PHP, zero plugin bloat. As a design agency our standards are high, and he exceeded every one of them. We now refer all our development work exclusively to him.
FAQ

Questions Worth Asking

Before we work together, here's what most clients want to know.

I offer end-to-end web development services including custom WordPress theme and plugin development, WooCommerce e-commerce stores, full-stack web development with HTML/CSS/JavaScript and PHP, UI/UX implementation from Figma designs, website performance optimization, technical SEO, and multilingual development using WPML. I work with clients across New Zealand, Australia, the USA, and globally.

Project timelines depend on scope and complexity. A standard business website typically takes 2–3 weeks. A large WooCommerce store or a feature-rich custom theme with complex integrations may take 4–8 weeks. I provide a detailed project timeline and milestones before work begins so you always know what to expect.

Absolutely. I've successfully delivered 35+ projects for clients across New Zealand, Australia, the USA, and Germany — entirely remotely. I use async communication (email, Slack, Loom) to work across time zones efficiently, and provide regular progress updates throughout every project.

Yes — performance optimization is one of my core specialties. I've consistently achieved 90+ Google PageSpeed scores for clients by reducing page load times by up to 40% through image compression, CDN integration, lazy loading, caching strategies, database optimization, and Core Web Vitals improvements. I start with a full audit before recommending a strategy.

I specialize in fully hand-coded, custom WordPress themes with zero reliance on page builders like Elementor or Divi for clients who need maximum performance and control. However, I'm also highly proficient with Elementor Pro, Divi, WPBakery, and Brizy when a project calls for it — the right tool depends on your specific requirements and maintenance preferences.

My process has 5 stages: (1) Discovery — I understand your goals, audience, and requirements. (2) Planning — sitemap, wireframes, and tech stack decisions. (3) Design & Development — I build and show you progress via staging links. (4) Review & Revisions — we refine until it's exactly right. (5) Launch & Handover — I deploy, configure hosting, and provide full documentation so your team can manage the site confidently.

Yes. I offer ongoing maintenance packages that cover WordPress core, theme, and plugin updates, security monitoring, performance checks, uptime monitoring, and priority support for bug fixes. Many clients I've worked with since 2021 are still on retainer — long-term relationships are something I actively invest in.

Pricing depends entirely on project scope, complexity, and timeline. A simple business website starts from $800–$1,500 USD. A custom theme with advanced functionality typically ranges from $1,500–$5,000+. WooCommerce stores vary based on product count and custom requirements. I provide a detailed, transparent quote after our initial discovery call — no surprises.

Simply reach out via the contact form below or email me at hello@mohtsham.com. Tell me briefly about your project — what you need, your timeline, and your budget range. I'll respond within 24 hours and we can schedule a free discovery call to discuss everything in detail.

Still have questions?

Can't find the answer you're looking for? Just send me a message.

Ask a Question
Get In Touch

Let's Build Something That Performs

Have a project, a challenge, or just want to explore what's possible? I respond within 24 hours.

Contact Details

Currently Available

Open to freelance projects and long-term retainers. Typical response within 24 hours.

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